animals and conservation efforts. >> perfectly legitimate. >> and what people eat and where it comes from, i think you'll have wide acceptance. documents like food inc. really opened people's eyes. but when you go to this, grab the bull by the thorns, whatever it is, first of all, dopes like me will never get it straight. i'm going to wind up mixing metaphors all the time. and you wind up getting people focusing on the wrong things instead of the right things. >> that's because you're bullheaded. am i supposed to say that? >> you have to say i'm rose headed. bagel headed. >> or fool headed. listen f you're concerned about fur and all of that, that's great. don't go around throwing red pan paint on people. but if you want to show people what happens to animals when they become fur coats, i think that's completely legitimate. you want to talk about the process from getting food from either the forest or wherever, to the table, i completely get that. that's legit. but this is just ridiculous. and by the way, more serious things. john dean is on.