you also get snoop dogg. ♪ one, two, three and to the four ♪ ♪ snoop doggy dog and dr. dre is at the door ♪ >> ooh, boy. snoop doggy dog and dr. dre at the door. it's crazy. they knocked the door down, baby. ♪ g thing baby ♪ we're crazy >> 70% of rap music, including gangsta rap, was purchased by whites. >> growing up in st. paul, minnesota, my friends and i thought that compton and south central must be the coolest places in the world based on this music. >> other music is more like a fairytale story. where now we can hear somebody else's history basically and understand where they're coming from. ♪ bow wow wow yippy yo yippy yea ♪ ♪ death row's definitely in the house ♪ >> "the chronic" made hip-hop digestible to everybody. it was a hip-hop tsunami, and we didn't see it coming. >> death row records going to be the next motown, you know what i'm saying? "the chronic" album was the foundation, and we're going to keep rolling on until the house is finished. ♪ it's the bow to the wow creeping and crawling ♪ ♪ snoop doggy dogg