a term that's being used by folks connected to facebook and google called the last billion where they're basically trying to figure out a way to spread internet access but the internet that they're going to spread is an internet that's shaped by facebook and facebook's agendas that's actually part of the long game here and most people in a lot of the developing world. are accessing the internet through their mobile phones and there are these programs that are known as zero rating or facebook zero so that when when you when you get your smart phone you can use you get free data if you're using facebook and some people stay on facebook they don't go anywhere else. and so that their whole world on the internet becomes very much. the same as as they don't know any other kind of internet. facebook is