a motion sensing technology just like some apps use g.p.s. location data already which can be harmful and everyday situations but also it means that even more companies get access to such sensitive information. i think that's a bigger topic we see discussed anywhere that users have to be more aware and more in control of all of their dados i don't think it's very specific to the emotional data it's just as the same as it is with other pieces of data like location and your web usage and all those things overall i think people are waking up to the understanding that they they should have more control over that data. our emotions are being tracked and analyzed so it's about time we come up with some rules about how this data is used to. shift says feelings lead data protection. that now. program how the internet influencers us without us ever even realizing it