find google and the likes of google millions and billions of u.s. dollars for their trust passings as the e.u. claims. that is correct and if from a consumer perspective if you put that into mind it is not enough think about it this way in the united states right now the government is considering a $4000000000.00 fine against facebook that is about one to do dos. that is not much there is also a slap in the face to say well we are really serious about finding the company and then it's a couple blocks so it's there be more it should be more that's the language those big companies understand what matters is what is your objective function these companies try to optimize what is a target and that target hasta include the consumer's perspective not just the