Some of the names include David Greybeard, Goliath, Gigi and Frodo. Her methods weren’t without criticism, however. In 1993, Dr Goodall wrote: “When, in the early 1960s, I brazenly used such words as 'childhood', 'adolescence', 'motivation', 'excitement', and 'mood' I was much criticised. “Even worse was my crime of suggesting that chimpanzees had 'personalities'. I was ascribing human characteristics to nonhuman animals and was thus guilty of that worst of ethological sins, anthropomorphism." Jane Goodall Institute Becoming a global leader in the effort to protect chimpanzees, Dr Goodall set up the Jane Goodall Institute in 1977. The JGI website says it has covered 3.4million acres of habitat under conservation action plans, has published 482 scientific papers and graduate theses through research at Gombe Stream Research Centre, is caring for 290 chimpanzees and gorillas and has engaged 130 communities through programs led by the JGI.