EE and ITV unveil latest store opening on the cobbles of Coronation Street, in new partnership 16th September 2021 - ITV and EE today announce a new product placement partnership, with plans unveiled for EE's latest store opening on one of the most famous streets in the UK, Coronation Street. EE is set to become the connectivity partner of Weatherfield, which will also see EE employees and shopping bags integrated into episodes of the iconic British soap.