FILM: The Business of Egg Freezing – From Bluster to Best Practice This film documents the Progress Educational Trust (PET) event ' The Business of Egg Freezing: From Bluster to Best Practice', produced in partnership with University College London's EGA Institute for Women's Health. The event was also sponsored by the British Fertility Society, CooperSurgical, the London Egg Bank, the University of Cambridge's Reproductive Sociology Research Group, Combined Academic Publishers and Reproduction and Fertility (an journal from the Society for Reproduction and Fertility). If you are interested in this topic, please consider signing and sharing PET's #ExtendTheLimit petition, calling for an extension to the 10-year storage limit for eggs frozen for non-medical reasons.