Grofers looks at achieving Rs 10,000 crore in GMV by March 2021 "We are on road to double our GMV every year and are aiming to hit Rs 10,000 crore in GMV by financial year 2021," Grofers founder Saurabh Kumar told PTI PTI | January 26, 2021 | Updated 15:49 IST Grofers is expecting its GMV to touch around Rs 30,000 crore by 2022 Softbank backed Grofers expects to achieve Rs 10,000 crore in gross merchandise value (GMV) by March supported by a traction of around 50 lakh customers during its ongoing sale, a top company official said. The company claims to have witnessed around 3 to 4 times increase in sales during its ongoing Grand Orange Bag Days (GOBD) sale.