How a podcast can add value to your marketing If you're betting big on webinars or podcasts, make sure you can add value first Ryan Phelan on March 5, 2021 at 1:32 pm More I miss conferences…a lot. Specifically, I miss the networking and socializing that are as much a business conference draw as the sales and education. I miss my friends, and I miss hearing from the front-line people on what they need. As we enter our second pandemic year (shakes head), I see what 13 months of being disconnected from in-person contact has done to us – how much harder it is to share about what works and what doesn’t, especially for those of us who had to rewrite our playbooks in 2020 thanks to unexpected challenges.