Over 300 and counting—that’s how many books Panahon TV employees have read since Executive Producer Donna May Lina launched the book report program in 2016. The rules are simple: read at least a 100-page book a month and write a review about it. Both the book and book report may be written in Tagalog or English, and the best book report gets a cash prize. The exercise feels like a throwback to the employees’ high school days, but Lina believes that the skills learned from it remain relevant in the workplace. “As we are a content creation group, there’s a need to ensure we have a steady supply of ideas,” she shares. “One of the best ways of sharpening our comprehension and critical skills is through reading.” But Lina admits that the ultimate goal of the book report program is to develop a love for reading among her employees. “If you get to love reading and enjoy it, the possibilities are limitless. It can take you to places you have never imagined, and helps you understand the world better. Access is easier now with the e-books—or you can simply borrow books from friends and neighbors.”