The Art of Selling Your Business: An Excerpt After 2020, you may be wondering if now is the right time to sell your business. The first step is to understand the landscape of potential acquirers. January 28, 2021 Small business owners are a cornerstone of our society. But what COVID-19 and 2020 showed us is that small business owners are the backbone of our economy. Though filled with both good and bad, business owners saw a huge shift in how they must run their business. And under such challenging circumstances, with trials and tribulations aplenty, many rental business owners made the difficult decision to close their doors or leave their company in someone else's hands.