‘Ehsan’ platform launches national campaign for charitable work April 16, 2021 Saudi Gazette report RIYADH — A Kingdom-wide campaign for charitable activities got underway on Friday on the National Platform for Charitable Work (Ehsan) in the presence of senior government officials and scholars as well as a large number of businessmen. The “Ehsan” platform has been developed by the Saudi Data and Artificial Intelligence Authority (SDAIA) as part of its efforts to support charitable giving in Saudi Arabia. The campaign, which will run throughout the month of Ramadan, aims to introduce the role of charitable giving (“Ehsan”) in promoting the values of charitable work among community members.