AMCS turns endangered shark study into media activation via Innocean Australia to highlight 'What's under the batter matters' – Campaign Brief : vimarsana.com

AMCS turns endangered shark study into media activation via Innocean Australia to highlight 'What's under the batter matters' – Campaign Brief

Innocean Australia and the Australian Marine Conservation Society (AMCS) have launched a media activation to highlight a recent study that found Aussies were unknowingly eating endangered shark in their takeaway ‘fish and chips’.

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