WHOOP Named Official Performance Partner of Howard University Athletics Howard University and WHOOP Launch Multi-Year Partnership News provided by Share this article Share this article WASHINGTON, Jan. 13, 2021 /PRNewswire/ -- Howard University Department of Athletics and WHOOP, the human performance company, today announced a new multi-year deal that names WHOOP the Official Performance Partner of the school. The initial launch of the partnership will bring unparalleled physiological analytics via wearable technology to nearly 150 student-athletes across five programs: Men's & Women's Basketball, Football, and Men's & Women's Golf for their inaugural season. "We are extremely excited to partner with WHOOP," said Howard Director of Athletics