In the fall, Indie 102.3 host Alicia “Bruce” Trujillo and Celesté Martinez, owner of the coaching and consulting company Celestial Alegria, launched season one of Colorful Colorado Collaborations as a way to highlight Colorado BIPOC musicians and businesses. Trujillo and Martinez met in 2019 when Martinez was performing with her band, TuLips, at the annual Westwood Chile Fest on Morrison Road. They were fans of each other’s work and soon became good friends. In June 2020, they talked about hosting a festival-like show to give props to local musicians and small businesses. “Celesté reached out to me after I posted a virtual festival over the summer where mostly independent artists across the country played a virtual set that would raise funds for local businesses who were taking a hit from COVID closures,” Trujillo explains. “As Celesté stepped out as an entrepreneur quite literally at the beginning of the pandemic, she was inspired to do something that could give her coaching, facilitation and development business a boost.