internet entrepreneurs, India Internet Day, that the seeds of Microsoft for Startups’ initiative, Highway to a Hundred Unicorns, were sown. “In April of 2019 when we had the India Internet Day, at that time we had 30 unicorns or a little less, I think 25 unicorns at the time, and the goal for India was to have 100 unicorns by 2025. What was really interesting was that most of these unicorns came in from Bangalore, Bombay, Delhi, a couple maybe from Pune and Madras. There was no representation on this list from founders coming in from these smaller emerging markets in India,” Lathika Pai, Yourstory Founder and CEO,