IBM to plough $1bn into partner programme amid raft of chang

IBM to plough $1bn into partner programme amid raft of changes


"Training to learn market-leading skills, and benefits will cultivate partner success in an increasingly competitive market."
Big Blue says that these changes will go along side an investment of $1bn into its channel.
"IBM's ecosystem is central to our growth strategy," the company said.
"We want partners and their customers capture the estimated $1tn hybrid cloud market opportunity.
"We're simplifying engagements, streamlining go-to-market strategies, and have designed specialized Build, Service, and Sell tracks with tailored offers to help speed time to value."
AI and Hybrid Cloud
The vendor giant also re-emphasised that the company's focus moving forwards will be on AI and hybrid cloud, amid its ongoing divestment of its $19bn managed services business -  now renamed Kyndryl.

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