IntentData.io Announces Solution for Customer Ad Match Targeting Share Article Contact Level™ Intent Data Supplements First-Party Data for Google Ad Targeting Although marketers have known cookie based targeting would eventually end, Google's announcement has shocked many marketers and revealed a gap in their lead generation programs. We're really excited to offer not just a workaround, but a solution that can outperform the original approach. BOSTON (PRWEB) April 15, 2021 IntentData.io, Inc. today announces a third-party intent data capability to help B2B marketers run efficient paid ad campaigns even as Google ends 3rd party cookie targeting. Contact level intent data is combined with granular buying journey and intent insights for effective targeting. Appended email addresses ensure high customer match and custom audience match rates.