Interactive chart: Can you guess how often parties use key p

Interactive chart: Can you guess how often parties use key phrases in manifestos?


Interactive chart: Can you guess how often parties use key phrases in manifestos?
Updated: April 9, 2021, 6:40 pm
© ane Barlow/PA Wire
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It’s officially Scottish election manifesto season and you can guarantee party leaders and communications officers are currently agonising over every word of 2021 statements. 
But what do the past manifestos tell us about the motivations of each party?
We took a look at all of the main party manifestos going back to 1999 and using text analysis, we extracted and analysed the frequency of word usage and how it has changed over time. 

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