The International Sign Association (ISA – Alexandria, Virginia) will hold a special “Game Changer” session during its ISA International Sign Expo – Virtual event that will “make you think like a futurist,” the organization said. The online-only event will take place from Wednesday, April 7 to Friday, April 9, 2021. Sheryl Connelly. Keynote speaker will be Sheryl Connelly, who currently spends her days thinking about what’s coming for the Ford Motor Company as a futurist focused on global trends. As the “Game Changer” keynote speaker at the 2021 ISA Sign Expo 2021 – Virtual, Connelly will share secrets on how to think like a futurist, providing expertise and strategies for anticipating change. Connelly also will share the top 10 megatrends that she’s now closely observing . These developments, she believes, will “change the world as we know it over the next 30 years.”