Marked increase in pomegranate demand, but logistics are challenging The South African pomegranate season has, in the Western Cape where 72% of South Africa’s production is based, moved from the early Herskovits to the Wonderful harvest. Yields are up after the ideal growing conditions that have been so beneficial for the Cape’s other fruit crops, and industry body POMASA is hoping it carries through to the Wonderful crop whose harvest started at the end of last week and will run into early next month. There have been a lot of enquiries from Northern clients into class 1 fresh fruit to fill the supply gap.