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“Dopamine Zones” are being created for adults in the West, the idea being to provide “safe spaces” for grown-ups to bring out their “inner child”. So, brands like Dopamine Land, Bubble Planet, Museum of Ice-creams are rapidly expanding their footprint in the US, Canada, Europe and in Singapore 

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Satyajit Ray , Sukumar Ray , , Marketing Musings , Happy , Market , Dopamine ,

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