Millennials Make Their Mark, Highlighting a Big Shift in the Investing Landscape According to New Broadridge Study Widest data study ever of the retail investment marketplace delivers unprecedented evidence-based insights into investors' purchase of U.S. equities, mutual funds and ETFs News provided by Share this article Share this article NEW YORK, April 14, 2021 /PRNewswire/ -- A much broader range of Americans are investing and engaging in U.S. financial markets, with Millennials, as well as households with the smallest amount to invest, growing in influence from year-end 2017 through June 30, 2020, according to a new quantitative study released by Broadridge Financial Solutions, Inc. (NYSE: BR), a global Fintech leader.