MKE distillery cheers return of tailgating with 'L Flag' bourbon MKE distillery cheers return of tailgating with L Flag bourbon When the Chicago Cubs win, the team loves to fly the W flag over Wrigley Field. Central Standard Distillery in Milwaukee decided that when the Cubs lose to the Brewers, people should drink the L Flag bourbon. MILWAUKEE - When the Chicago Cubs win, the team loves to fly the "W" flag over Wrigley Field. Central Standard Distillery in Milwaukee decided that when the Cubs lose to the Brewers, people should drink the "L Flag" bourbon. "We all know that the Cubs like to fly their ‘W’ flag when they win and the Brewers, we love beating the Cubs so it’s a friendly rivalry. We like to just poke a little fun and have a little fun on the 94 interstate rivalry," said Jim Kanter, Chief Commercial Officer, Central Standard Distillery.