Thank you for signing up to The Press and Journal newsletter. Something went wrong - please try again later. Sign Up Tourism businesses on the North Coast 500 route are preparing a post-lockdown campaign to woo back visitors once restrictions ease. At least half the North Highland tourism workforce is on furlough and NC500 business members are plotting a way to safeguard jobs, protect the hospitality sector and rebuild public confidence in 2021. When it is safe to travel, NC500 plans to promote responsible and sustainable tourism in the North Highlands. It is hoped that the natural scenery, wide-open green spaces, mountains and beaches will be key factors in drawing visitors back to the region.