Nebraska Announces the Launch of “Industry-Leading NIL Program: #NILbraska” Share this story Photo by Steven Branscombe/Getty Images In an attempt to get ahead of the game Nebraska is trying to take full advantage of the upcoming Name, Image and Likeness changes for students athletes. From the statement released by the University: “Nebraska is committed to being a leader and trendsetter in the Name, Image and Likeness arena,” Nebraska Athletic Director Bill Moos said. “We were the first athletic department to partner with Opendorse more than a year ago, and we are proud that our educational program and resources have included every student-athlete in all 24 of our sports. Our focus now is on an enhanced program that will position all Husker student-athletes for success in NIL.”