Published July 7, 2021, 12:38 PM The National Privacy Commission (NPC) has issued its first guidance on the adoption of tools in the digital economy that will unlock potentials of domestic enterprises to tap the ASEAN market. In a statement, NPC said the first guidance harmonizes harmonize data management and cross-border transfer standards across the Association of Southeast Asian Nations (ASEAN), a move that will help Philippine businesses unlock more gains in the fast expanding digital economy across the ASEAN. 17649 These tools, namely the Model Contract Clauses (MCCs) and the Data Management Framework (DMF), “are vital… for ASEAN businesses to use in their data-related business operations and help build trust, transparency, and accountability,” according to NPC Advisory No. 2021 – 02 dated June 28, 2021.