Observatory Named to Fast Company's World's Most Innovative Companies List for Second Straight Year The independent creative agency built for the content era reframes the relationship between brands, entertainment and consumers News provided by Share this article Fast Company's prestigious list of the World's Most Innovative Companies for 2021, making this the second consecutive year the Emmy-, Cannes Lions Grand Prix-, and Sundance award-winning agency has earned the honor. Observatory was ranked fifth out of the 10 most innovative companies globally in the advertising sector by Fast Company -- for a second consecutive year -- for its ability to push branded content to the next level.