Omnicom PR Agencies Report First Uptick In Business Since On

Omnicom PR Agencies Report First Uptick In Business Since Onset Of Pandemic


(MENAFN - PRovoke)
NEW YORK — Omnicom PR agencies' revenue rose 0.2% in Q4, the first reported uptick in business since the onset of the Covid 19 pandemic last March, although business was down 4.2% during 2020 as a whole.
In its fourth quarter earnings report, the holding company reported companywide losses during 2020, as well as the three months ending December 31, primarily due to the coronavirus outbreak. Omnicom as a whole saw its worldwide revenue drop 11.9%  during 2020 and 9.3% during the fourth quarter of the year.
During 2020, Omnicom PR Group — which includes FleishmanHillard, Ketchum and Porter Novelli — performed notably better than other Omnicom disciplines including advertising, which decreased 12.2%; CRM consumer experience, which decreased 15.8% and; CRM execution & support, which decreased 15.1%. Healthcare increased 3.3%.

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