Promotions of unhealthy foods restricted from April 2022 Promotions on food and drinks high in fat, salt or sugar (HFSS) in retailers will be restricted from April 2022, the government has confirmed today. From: Offers for unhealthy foods like ‘buy one get one free’ and promotions in prominent locations in stores and online to be restricted from April 2022 Free refills of sugary soft drinks will also be prohibited in the eating-out sector Restrictions will apply to medium and large stores The new rules, designed to support the nation to make healthier choices, will prohibit retailers from offering multibuy promotions such as ‘buy one get one free’ or ‘3 for 2’ offers on these products.