Quantzig's Analytics Experts Discuss the Benefits of Customer Profiling in Their Latest Release | Request a Free Pilot Project importance of building customer profiles in its recent article. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20210108005199/en/ Benefits of Creating Customer Profiles (Graphic: Business Wire) What's in it for you? Understand the similar traits amongst the customer base that enables a business to segment customers into homogenous segments Gain insights into factors responsible for reaching out to end-users with specific requirements Gauge your capabilities and improve your marketing strategies to meet end-user requirements