Rag & Bone’s latest campaign injects excitement into the lockdown routine For their Spring/Summer 2021 collection Rag & Bone’s release a dynamic series of imagery and a short film to add much needed excitement into the everyday lockdown routine. Starring dancers Lil’ Buck, the film’s choreographer, and his wife Ai Shimatsu, “Times Change” explores the way in which simple pleasures, such as the art of dressing, can bring maximum pleasure during lockdown. At first the video starts with a familiar story. A couple waking up in their New York apartment, ready for a typical day but suddenly with a burs of movement and excitement, the times change and the act of getting dressed is given flare and importance. “Times Change” is essentially the year-long quarantine fever dream of a New York City couple.