CHILDREN in hospital this Christmas are promised fun and a touch of magic, thanks to a Redditch firm. Money they have donated will go to paying for play and recreation workers to deliver a range of fun activities at Birmingham Children’s Hospital. The Sigma Financial Group, which has a large call centre in the town, has donated £1,200 to the hospital charity to help bring more festive cheer to poorly children. The cash has gone towards decorating wards and activities such as children creating bunting designs and writing letters to Father Christmas. It is the third year in a row that Sigma, which provides customer contact services for various businesses, has supported the hospital’s festive programme.