Rhode Island's BankNewport Joins with 360 View to Bring CRM

Rhode Island's BankNewport Joins with 360 View to Bring CRM to its 200 Years of Community Banking


Press release content from Business Wire. The AP news staff was not involved in its creation.
Rhode Island’s BankNewport Joins with 360 View to Bring CRM to its 200 Years of Community Banking
January 6, 2021 GMT
NEWPORT, R.I.--(BUSINESS WIRE)--Jan 6, 2021--
360 View, an industry-specific provider of customer relationship management software for financial institutions, announced today their partnership with one of Rhode Island’s fast-growing companies, BankNewport, to implement their successful CRM growth platform.
BankNewport, a Forbes Best-in-State bank, will be implementing 360 View’s base CRM, as well as their Marketing Automation module and customer-specific messaging feature, SmartPops™. The bank’s commitment to leading-edge technology while maintaining the individual customer relationship motivated their search for a stand-out CRM solution. John Sullivan, EVP Director of Digital and Technology Strategy at BankNewport states, “It’s not just the bank’s expectation for efficiencies, it’s our customers’ expectation that we know them and optimize their time, and that’s what the right CRM solution can offer.”

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