Rich Froning was CrossFit’s earliest breakout star—you might say he’s the Michael Jordan of the sport (with Mat Fraser being the LeBron, naturally). The four-time “Fittest Man on Earth” transitioned from individual to team competition in 2015, and since then has taken home the team title four times. Despite the fame and deals with companies like Reebok and Rogue Fitness, the 33-year-old lives out on a farm with his family in Cookeville, Tennessee, where he raises bison and maintains 3 miles of dirt trails for mountain biking. Of course, that spread includes a state-of-the-art gym inside a large barn, with endless racks of iron, air bikes, and rowers. At least according to the official CrossFit numbers, the father of three has a 570-pound deadlift, can back squat 475 pounds, and can do 75 pull-ups unbroken. Most days, he works out three times.