Imma's hyper-real appearance is central to the 'immaten' exhibition at the Diesel Art Gallery in Tokyo. Photo: AFP Just spend a few short moments on Instagram, and you're likely to come across a post from Imma. But the Japanese virtual model has momentarily moved beyond the realm of social media as the subject of the immaten exhibition at the Diesel Art Gallery in Tokyo. It's not always easy to distinguish the real from the fake with Imma. Since 2018, the Japanese virtual model has been maintaining an air of mystery with her Instagram posts, where over 328, 000 followers check out her ultra-realistic looks and styles.