Soaring demand for summer staycations – survey People sun bathing in New Brighton in Merseyside (Peter Byrne/PA) Demand for domestic UK holidays this summer will exceed pre-pandemic levels, according to a new survey. The poll of 2,000 consumers by market research agency Mintel indicated that a total of £7.1 billion will be spent on so-called staycations between July and September. This is up from £5.8 billion in 2019. Although the value of the domestic holiday market across 2021 as a whole is expected to be 11% short of 2019 levels, Mintel expects it to fully recover next year. Staithes, North Yorkshire (Owen Humphreys/PA) Mintel associate director Marloes De Vries said demand for domestic breaks could reach a 10-year high this summer due to huge pent-up demand after many 2020 trips could not take place due to the coronavirus pandemic.