Joseph Michael Essex, a 1970 graduate of Richmond Professional Institute (VCUâs precursor). This method of capturing ideas or presenting images has a long history, similar to Morris columns covered in advertisements that can be seen in the plazas of European cities. In Holland, there is the âmuurkrant,â literally, âwall [of] news.â âJohn and I have been involved with wheat pasting posters since our VCU days together,â Carter says. âWe were office mates, have like philosophies. Weâve always been advocates for posting up public messages. Theyâre immediate communication. And you are right, this is a mural city. We looked at this as an opportunity to expand that with more transformative language.â