Survey: 39% of Americans Say Netflix Has Best Original Content of All Streaming Services Todd Spangler, provided by FacebookTwitterEmail Netflix’s multibillion-dollar content spending continues paying off: The lion’s share of U.S. consumers say the streamer has the best original programming, according to a new Morgan Stanley survey. Netflix remains the most frequently cited as offering the best original programming — with 38% of survey respondents picking it as No. 1, per the Wall Street analyst firm’s 2021 streaming survey. That’s roughly in line with Morgan Stanley’s previoussurveys. More from Variety On the 2021 survey, 12% of respondents said Amazon Prime Video offers the best original programming, followed by Disney Plus, Hulu and HBO Max which each scored 6%-7% of total responses.