Sustainable Packaging to Rise With E-Commerce : vimarsana.co

Sustainable Packaging to Rise With E-Commerce


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During the 2020 holiday season, two in five consumers in the United States received a greater number of delivered package compared to 2019, according to Ranpak’s First Annual E-Commerce and Packaging Trends Survey. This statistic is likely to grow even more but consumers' interests in sustainable packaging will need to be considered by packaging and logistics companies. Sixty-eight percent of shoppers will likely gravitate towards brands that offer plastic-free packaging choices at checkout rather than those that don't. 
The online survey revealed e-commerce and packaging preference trends during the 2020 holiday season, showing that over two in five Americans received more packages delivered to their home for the holidays this year compared to last year. What’s more, consumers will continue to online shop in 2021, even more than in 2020. Consumers also demonstrated a strong preference for paper packaging over plastic and would be more likely to purchase from online retailers and brands who offer plastic-free packaging choices at checkout than online retailers who don’t. 

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