TCS' brand value up by $1.4bn, highest in IT services in 2020 By IANS | Published on Tue, Jan 26 2021 18:57 IST | 0 Views TCS campus. (File Photo: IANS). Image Source: IANS News Mumbai, Jan 26 : The brand value of Tata Consultancy Services (TCS) grew by $1.4 billion in 2020 over the prior year which is the highest absolute growth among the 25 companies assessed in a pandemic-hit year, a new report said on Tuesday. TCS has further consolidated its position among the top 3 most valuable brands in the IT services sector, according to Brand Finance, the world's leading brand valuation firm. According to the Brand Finance 'IT Services 25 2021' report, TCS grew in a challenging year when the brand value of IT services companies collectively dropped by 3 per cent.