The annual Midlands Gives campaign is running through midnight May 4, 2021 10:10 AM EDT
COLUMBIA SC (WOLO)–Today marks the Midland’s biggest gifting day of the year, a day appropriately named Midlands Gives! Midlands Gives began in 2014, and over the last eight years, has raised over $12.6 million for non-profits in the eleven Midlands counties, including Calhoun, Clarendon, Fairfield, Kershaw, Lee, Lexington, Newberry, Orangeburg, Richland, Saluda and Sumter. The event kicked off at 6:00 AM Tuesday, and will continue through 11:59 PM, touting 18 hours of giving. This year also represents the largest amount of non-profits involved with the day, with over 480 charities hoping for kind hearts and open wallets.