BAPE® Mayfair... A BATHING APE® has just opened their largest flagship store in Mayfair. A delayed unveiling due to London's COVID restrictions, the highly anticipated launch has revealed a comprehensive history of the Japanese streetwear brand, told over four storeys. Representing the full evolition of the 25-year old fashion label and in-line and collaboration apparel, footwear and accessories. Guests are welcomed with exterior displays of life-size Teriyaki Boyz figures, and a neon sign on the St. George Street side combines the famous APE HEAD with the Union Jack and a streetview of BAPE®'s original CAMO on each floor. An expansive basement level incorporates BAPY®, BABY MILO®, BAPE® LADIES and BAPE KIDS® collections, brought together by blue lacquered steel and pink concrete around the room to display a playful and youthful aesthetic.