Image: The A.V. Club It takes a lot to bring longtime enemies together. In the first World War it was the Christmas season (and the inherent miserable futility of war), in it was Idris Elba’s cyborg terrorist guy, and this year it’ll be the combined threat of the COVID-ravaged economy and the ridiculously high price of ad time during the Super Bowl. According to Variety, both Coca-Cola and Pepsi have decided not to air ads during CBS’ broadcast of the Super Bowl in November, possibly ushering in a new age of unity—at least as far as soda is concerned.