The campaign is designed to ignite students’ motivations for attending college. Author: WCYB News Updated: 6:22 PM EDT April 7, 2021 BLOUNTVILLE, Tenn. — TNAchieves announced the launch of its new "Find Your Why" campaign. It is designed to ignite students’ motivations for attending college. "Find Your Why" seeks to ensure students from the Class of 2021 feel both heard and supported during this unprecedented year. With Tennessee’s community colleges experiencing a 19 percent decrease in fall enrollment, TNAchieves created "Find Your Why" to empower and inspire its students while also highlighting the importance of earning a college credential. Damian Duff is a freshman at Northeast State Community College. He is studying to become a nurse.