nari's changed, and korea, korea has certainly changed. the korean war ended more than half a century ago, but in some ways it's still going. the north and south have been on perpetual war footing ever since. it's a psychological and physical scar. korea is literally split in half, but that's not what this show is about. there aren't many comparisons to south korea's stratospheric rise over the last decade. one of the poorest countries as recently as the 60s, today it claims one of the world's fastest growing economies. the government has been extremely shrewd and forward thinking about selling the world all things korean, underwriting, encouraging, financing and supporting the export of intangibles, things like music, movies, tv shows, food, the