they represent the largest brands, at&t, mcdonald's. they hope to complete the merger later this year. >> i know a lot about advertising mergers because i watch "madmen." these can be perilous. >> when i heard this news, i heard, wow, the "madmen" days are over. all the little firms are combining. now this huge, huge, huge firm. >> tweet us what you think the name should be. coming up, the hotel where they shot "to catch a thief" is now the scene of a real life heist. my, scrumptious bars. hmm? i just wanted you to eat more fiber. chewy, oatie, gooeyness... and fraudulence. i'm in deep, babe. you certainly are. [ male announcer ] fiber one. [ whirring ] [ dog barks ] i want to treat more dogs. ♪ our business needs more cases.