was 1997, that would be 100 years. 2007 would be 110. 2017 would be 120 minus 2 would be 118. 118-year-old squirrel right here. it does not defy imagination at all to imagine 100 years from now you're looking at the same labeling system, the same basic species, but now you'd have a third squirrel and you'd be able to say, okay, in 2115, here's our guy. >> yeah. >> here he is 100 years ago. here he is 100 years before that. and that's why you're doing what you're doing. >> yeah. we're trying to keep our finger on the pulse. >> of what? >> of what's happening outside. and we don't -- >> that's another sentence, you need to finish the sentence. >> we don't know what happened yesterday, but maybe tomorrow we can. >> that's what i'm talking about.