Usermind raises $14M as Seattle marketing startup bounces ba

Usermind raises $14M as Seattle marketing startup bounces back with digital acceleration shift


Usermind raises $14M as Seattle marketing startup bounces back with digital acceleration shift
January 26, 2021 at 7:44 am
Usermind CEO Michel Feaster. (GeekWire Photo / Kevin Lisota)
Usermind cut 25% of its staff in March, preparing for the worst at the outset of the pandemic. But then came the increased attention on digital services across various verticals and markets, leading to a rush of interest in its marketing software.
Now investors like what they see on the horizon. The Seattle startup announced a $14 million round on Tuesday led by WestRiver Group, with participation from existing backers Andreessen Horowitz and Menlo Ventures. Total funding is $60 million to date.

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